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A WAKE UP CALL

Akatu Favela Ad / Art Direction

 

 

 

Akatu, a prominent NGO in Brazil, approached us to address the pressing issue of poverty and living conditions in Brazil's favelas as part of their Conscious Consumption social movement. Our efforts were recognized with a special award from Davos and the United Nations (UN) at The New York Festival. As a result of our impactful campaign, our work was showcased in the entrance hall of the UN Headquarters during the World Economic Forum in 2006. We were honored by the recognition and the opportunity to contribute to such an important cause.

In 2014, the Gunn Report recognized it as one of the best print ads globally over the past 15 years.